Who we are
SIMPLER. HEALTHIER. SAFER. NO NONSENSE.
When we first became parents, we were overwhelmed by the many firsts—from what to avoid during pregnancy, to what things to buy and use for our baby, and the many how to’s. Friends and family who have been in our shoes helpingly give their advises and tips. As we learn the ropes of parenting, we found some of these advises work, some don’t. But what we found universally true is that as parents, we always put our children’s health and safety first. Since having our baby, everything changed, including the cleaners we use around the house. There was a market full of “baby-friendly” cleaners specifically made to clean baby things, but none was safe enough in cleaning the rest of the household items which our baby would eventually be using or sitting on. So we created our own home cleaners. We at Nature to Nurture put health as our number one priority. We want to make our homes a safe place for our children to flourish. Having our children in mind, we create products that are healthy solutions to everyday cleaning needs. By employing a minimalist “back to basics” approach, our products are safer, healthier, simpler yet effective at a great value. With a goal of minimizing the toxic chemicals we live with, we only use plant-based ingredients and include only what is needed. So what did we left out? The nasty and unnecessary ones– SLS, SLES, phthalates, parabens, dyes, phosphates, synthetic fragrances and colorants, formaldehyde and caustics. We take care of the life's unexpected messes so that you can be more present in the lives that matter to you. We hope that you'll join us and make choices that are safer for you, your family, and the world we share. -Ryan & Jac